According to a recent permit filing, The Hampton Social will open in O’Hare, with the listed address on the permit being 11601 W Touhy Ave Terminal 5.
A representative of The Hampton Social was not immediately available for commentary upon What Now Chicago’s request.
While an official opening date has yet to be confirmed, The Hampton Social has five locations currently in the state of Illinois and is one of Parker Hospitality’s concepts.
The Hampton Social describes itself as “Inspired by the feeling of long summer days spent on the coast, The Hampton Social is the perfect place to imbibe and relax. Our “Rosé All Day” lifestyle, coastal-inspired cuisine, and hand-crafted cocktails create the perfect social atmosphere,” according to the company website.
According to an article from Cheers Online from March of this year, “As a restaurant concept, The Hampton Social taps into several key consumer trends, from coastal cuisine, and the relaxed lifestyle to Instagram-ready design elements and all things rosé. The brand was inspired by the tony Eastern Long Island towns that well-heeled New Yorkers flock to in the summer, though the first location opened eight years ago in Chicago.”
“In fact, Hampton Water is one of the most popular rosés at The Hampton Social, says Gregory Innocent, corporate beverage director for parent company Parker Hospitality. Whispering Angel is another guest favorite rosé brand.”
“How important is rosé to The Hampton Social? Innocent says that 65% of the brand’s wine sales come from rosé. All eight locations, which stock 28 different rosés, boast a wall of roses and a “Rosé All Day” sign that consistently pops up on guests’ Instagram feeds.”
“Other specialty drinks include the Honey Cove ($16), with tea-infused bourbon, Giffard apricot liqueur, lemon and honey, and the Gardner’s Bay Breeze ($17) with citrus-infused Sneaky Fox vodka, Aperol, spiced strawberry and lemon. The cocktails are also available in large-format scalloped seashell vessels, which serve up to three guests and are priced from $42 to $51.”
“In keeping with current trends and guest preferences, The Hampton Social offers zero-proof drinks, such as a nonalcoholic sparkling rosé ($8), with notes of peach, strawberry and pear, and the Sand Dunes & Sunsets ($10), with yuzu, lime, cayenne and gold flakes. Specialty brunch drinks include the Route 27 Mule, with vodka, salted banana, lime and ginger beer, priced at $15 a glass and $42 a seashell.”
“As for the food, seafood naturally is key: Small plates “to share and socialize” include grilled octopus, crab and shrimp bruschetta and oysters St. Charles. Large plates include balsamic-glazed skirt steak ($39), scallop risotto ($35), and roasted chicken ($27). Among the popular items are the lobster roll, smash burger, and shrimp tacos, says Innocent, who joined the company in 2016. The sparkling seafood tower, with oysters, shrimp cocktail, snow crab claws, tartare, and ceviche — which comes with a half bottle of sparkling rosé — is also a hit with guests, he says,” the article adds.
When it comes to Parker Hospitality, the company website states, “Entrepreneur Brad Parker is the founder of Parker Hospitality. His dining concepts are more than kitchens slinging conventional dishes — they’re immersive portals that transport guests to dreamy destinations: nautical Hampton Social evokes an East Coast lifestyle; Mediterranean Nisos lets you escape to the Greek Islands; live music venue, Bassment, is a Brit-inspired speakeasy lounge.”
“With an extraordinary eye for detail, Parker personally considers every design aspect in the creation process: from the furnishings to the art to the uniforms. Since launching his company in 2015, the self-made restaurateur has never let doubt get in his way.”
