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The doors of the most recent Floyd’s 99 Barbershop expansion are set to open today, January 27th at 1042 Commons Drive, Geneva, IL 60134. Floyd’s began expanding in Illinois in 2009, and the Geneva shop will be the 17th location in the greater Chicago area. The family-owned barbershop chain now operates 128 locations nationwide. They will celebrate the newest shop by offering half-off haircuts from January 27 to February 10. In addition, there will be games, prizes and giveaways.
“We are thrilled to expand the Floyd’s footprint in the Chicago market,” says Bill O’Brien, co-founder of Floyd’s Barbershops in a statement. “It is a vibrant and multicultural city that takes pride in diversity which parallels the inclusivity that is representative of the Floyd’s brand.”
Each Floyd’s has its own vibe showcased by their exclusive hand-curated poster wall highlighting musical greats throughout the decades including local notables, such as Chicagoland greats like The Smashing Pumpkins and Wilco. The 1,300 square foot shop will feature 11 chair stations, retro industrial funk finishes, stainless steel countertops, black subway tile and Edison bulbs.
Floyd’s offers a full range of services including haircuts, shaving, color, waxing, deep conditioning treatments and styling as well as its own retail line of grooming products. In addition to traditional hair services, Floyd’s is known for its barbershop straight-razor neck shave with hot lather and steamed towels and a complimentary shoulder massage after each service. Floyd’s also has a line of grooming products that includes, 3-in-1 Revive Hair and Body Wash, 2-in-1 Refresh Leave-In Conditioner for Hair and Body, shampoo, conditioner, molding paste, styling cream, grip cream, texture powder, slick pomade and stronghold pomade. The newest additions to the grooming line feature a firm hold pomade, classic hold pomade and matte cream in collaboration with Suavecito as well as Floyd’s Rad.i.cle CBD scalp and hair shampoo, conditioner and treatment. Each of the grooming line products is DEA, sulfate and paraben-free.
Floyd’s will be open Monday-Saturday 9 a.m. to 8 p.m. and Sunday 10 a.m. to 6 p.m.